Brooklyn, New York
Yannick
Matia
Marketing operations and RevOps practitioner.
Writer based in Brooklyn.
Practice in motion
Areas of expertise
01Revenue
Marketing
Marketing
Revenue
operations
Aligning lifecycle, pipeline, routing, and governance around shared business logic.
Find the handoff ↗ 02Marketing
systems
Designing scalable CRM architecture and automation across tools, teams, and campaigns.
Reduce the friction ↗ 03Marketing
analytics
Establishing measurement frameworks that turn performance data into strategic insight.
Make it legible ↗A deeper conversation
Purpose, craft
and becoming
The work behind the work: essays on fear, creativity, identity, and learning in public.
Enter the writing room
Beyond the systems
Curious by nature.
Joyful on purpose.
Writing, running, taking photos
and making people laugh
